All we need is one thing: What is your message?

Singapore's most trusted animated explainer brand helps your message reach 4M+ people, in a way they actually enjoy watching.

4M+ monthly reach92% Singaporean audience600K+ followers
The Blue Cat mascot at a laptop, presenting

Trusted by

200+ top brands

0+

People in Singapore

0%

Singaporean Audience

1 in 0

Watch Us on TV

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Combined Followers

Some of Our Branded Content

By Ministry of Digital Development and Information

Four Reasons Brands Keep Coming Back

Reach 4M+ People in Singapore

Our content reaches up to 4 million people in Singapore every month. That's more than half the country, and they're watching because they want to, not because they were forced to, as over 90% of viewers are repeat viewers.

Native Content

We publish more organic content than branded content on purpose. It means your campaign shows up in a feed people already trust, feeling like one of our videos, not an ad they want to skip.

Multi-Platform Reach

We have strong presence across TikTok, YouTube, Instagram and Facebook. This means one campaign can reach out to different demographics.

TV Reach

One of the hardest audiences to reach is TV viewers, but with over 1 in 3 of our YouTube viewers watching our content on TV, we can reach the most hard-to-reach audience!

Three Ways to Work With Us

Whether you need to educate, launch, or simply grab attention, there's a format for you.

3–8 minute deep-dive

Full Sponsored Long-Form Video

Want to convey a message to as many people as possible? Let The Blue Cat speak for you in a three- to eight-minute video. He's such a sell-out, he'll be willing to talk about how kind and good dogs are, as long as you have the budget.

Enquire about this →

1-minute short-form vertical

Full Sponsored Short-Form Video

Just want people to know about a new service or product? Let The Blue Cat speak for you in a one-minute short-form vertical video. If all you want is just eyeballs, all you need is the Blue Cat.

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15 seconds inside a Blue Cats video

Ad Insertion into Videos

Remember TV commercials that you used to skip in TV shows? Now, let The Blue Cat do one for you…in his own video. It's cheaper, it's faster, and most importantly, it's memorable. It might be just up to 15 seconds, but sometimes, these 15 seconds make all the difference!

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Our Clients

Some of Our Clients

Both The Blue Cats and Goody Feed

MOFMDDIgov.sgNTUCNYCGuardianSingtelCourtsNestléMcDonald'sMSILenovoHPDiners ClubfoodpandaGiantFairPriceCold StorageGrabShopeeMOFMDDIgov.sgNTUCNYCGuardianSingtelCourtsNestléMcDonald'sMSILenovoHPDiners ClubfoodpandaGiantFairPriceCold StorageGrabShopee
Our video being shown at the Ministry of Digital Development and Information's Digital for Life Festival booth

Our video being shown in a booth!

Let's Talk Campaigns

Fill the form and we'll get back to you within two working days.

Or email us directly

info@goodyfeed.com

Not advertising? General enquiries should go to thebluecats.com.sg/#contact instead.

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